Equity Based Capital (EBC) is a Connecticut-based private lending firm rooted in local expertise, strong relationships, and a commitment to helping real estate professionals succeed. With a hands-on presence throughout the state, EBC has built its reputation by understanding the nuances of the local market and delivering flexible, reliable financing solutions that keep deals moving.
Unlike traditional lenders, EBC takes a partnership-first approach—working closely with realtors and mortgage brokers to enhance their ability to serve clients. By providing escrow-backed proof of funds and the ability to close quickly, EBC helps agents and brokers present stronger, more competitive offers. The firm does not replace these professionals—it supports them, acting as a funding partner that adds confidence, speed, and certainty to every transaction.
Leading the company is Managing Partner Jeff Villano, whose decades of experience in real estate lending and finance have shaped EBC’s disciplined, common-sense approach to underwriting. Jeff was also a founder of a publicly traded lending company, where he gained extensive experience building and scaling a national platform. While that chapter provided invaluable insight, it also reinforced where his true passion lies—on Main Street, working directly with investors, borrowers, and local professionals. Today, he brings that perspective to EBC, focusing on relationships, real assets, and practical lending solutions that serve the communities he knows best.
Alongside him is Managing Partner Donna Genovese, a respected woman leader in the private lending sector. Donna brings a unique combination of over 20 years in high-level marketing and active real estate experience as a licensed agent in both Connecticut and New York. Her ability to read market trends, position deals effectively, and connect with clients gives EBC a distinct advantage. She maintains a strong pulse on the market while fostering meaningful partnerships with agents, brokers, and investors.
Together, Jeff and Donna have created a company that is not only a lender, but a true local partner—one that understands the importance of relationships, responsiveness, and results. Supporting them is a dedicated team of three who work behind the scenes every day—without titles, doing whatever is necessary—to ensure the office runs seamlessly and that every client and partner receives the highest level of service.
